What I Do

I’ve done a lot in my 20+ years as a designer.

I’ve created video ads, motion graphic design and video, UX/UI, pitch decks, end-of-year presentations for corporations, email templates, and a ton of merch.

But where my true passion lies is in typographic posters, logos & stickers, and branding/identity design.

  • While similar to Brand Identity, these projects don’t require brand guides or style libraries. These one-off projects are pure fun to work on.

    Why, you ask? You’re less restricted by rules, stakeholders, deadlines, budgets (for the most part) and guidelines. You can really let your unbridled creativity loose.

    Notable Projects:
    DrupalCon Stickers, Safe With Me, Block Party, & Avocados & Orgasms.

  • I love creating brands and identities, whether they’re corporate, personal, or a for start-up company. Font pairing, colour matching, and experimenting with different layouts to find the perfect combination is a journey.

    Then there’s that designers rush you feel when everything else falls into place, and everything clicks.

    Notable Projects:
    Ontario Growers Supply, Arts Touring Connector, ORSL, & Wise Financial.

  • I think I’ve been creating typographic posters longer than anything else I‘ve created. I love the concept of a simple phrase accompanied by an image or graphic.

    I would create posters featuring their favourite sayings or quotes and give them as presents to family and friends. I even had a Tumblr - “365 Days of Tumblr” - where I would post one motivational quote every day for a year.

    Notable Projects:
    (365) Days of Tumblr, Be Who You Are, Nosferatu, & Johnny Cash’s Concert Poster.

  • Most of professional career was spent in web design. I worked closely with front-end devs to create website in many verticals including Healthcare, eCommerce, Arts, Education, Non-Profit, and Government.

    I was responsible for creating and presenting the wireframes, pre-comps and final designs to the clients. Once approved, the front-end devs took over to build the actual working site.

    Notable Projects:
    City of London, Lassonde/York U, KGH, & Canisius College.